business skills in
various ways
Without a solid Brand DNA, everything that you do for your brand can collapse. The most important step for creating a brand is to develop a meaningful Brand DNA, Mission & Vision. Only after these two important elements, you can create branding strategies and decide your brand positioning. Also, for creating a new line it’s important to check again your brand and adapt it to the new generation.
In this module we will check your brand in terms of:
Brand DNA (Identity),
Mission & Vision,
Brand Positioning,
Branding.
Constant check of your brand strategies with the help of analysis is important. In order to make sure you’re on the right path, you need to analyze your brand as if you’re in a laboratory. For that purpose, our experts make several essential analysis for your brand & collections.
In this module we will analyze your brand regarding:
SWOT
PEST
Boston Matrix
Tell me your ‘competitor’ and I’ll tell you your market!
Competitor and market analysis are crucial for positioning your brand. Whether you’re a new brand or a developed brand that wants to enter foreign markets; all starts with analysing the competitor and observing the market.
In this module we will analyse your competitors in 1 target market and 1 segment. If you want us to analyse more markets and segments, please add your basket the number accordingly.
According to Walker’s research company, customers will pay attention to their experience rather than the product when evaluating a brand by 2022. Therefore, in the coming years, the experience will replace the product’s throne.
In this module we will develop a customer experience strategy for you in accordance with your brand DNA and with the message that you want to give.
Preparation of Written Materials: Brand Story for the Press
Preparation of Written Materials: Collection Concept
Preparation of Blog Posts (2 times a month /12 months )
Replying all the questions about branding, strategy and advice accordingly. (15 questions / monthly)
Sending branding & strategy reports & news related to your market. (Every Sunday / monthly)
In this module we will check your brand, sub-brands and collection in a legal perspective and feedback.
In this module we will check your brand’s necessary agreements with third parties and feedback.
In this module we will check Data Protection & Privacy Policies of the Brand (GDPR for EU, KVKK for Turkey and PII for USA) and feedback.
Replying all the questions about branding, strategy and advice accordingly. (15 questions / monthly)
Sending legal reports & news related to your market. (Every Sunday / monthly)
If your brand isn’t ready strategically for the foreign markets, you can miss the opportunity to shine in your target markets.
In this module we will check your brand and feedback in terms of:
Brand Needs for Entering Target Markets,
Brand Strategy,
Brand Positioning,
Brand’s Digital Presence.
In this module we will check your brand for identifying the legal needs of the brand for the overseas market and feedback.
Competitor and product analysis are crucial for internationalisation.
In this module we will analyse your competitors in 1 target market with 1 product category/segment.
Without right product and collection, it’s almost impossible to entering a new market.
In this module we will analyse your products in your one collection and advise improvements accordingly for your foreign target market.
”One language sets you in a corridor for life. Two languages open every door along the way.”
In this module we will translate and localize your promotional material for one foreign language that you choose.
Replying all the questions about internationalisation and advice accordingly. (15 questions / monthly)
Sending internationalisation reports & news related to your market. (Every Sunday / monthly)
Periodic concept, collection and product analysis are crucial for surviving in today’s fashion industry.
In this module we will analyse your concepts, collections and products and feedback accordingly.
Competitor and market analysis for products and concepts are crucial for staying updated and doing better.
In this module we will analyse your products and concepts and compare with your competitors’.
Replying all the questions about product & concept development and advice accordingly. (15 questions / monthly)
Sending product & concept development reports & news related to your market. (Every Sunday / monthly)